GETAWAY 2009

30th October – 1st November, 2009
Sarit Expo Centre, Nairobi, Kenya

 

INTRODUCTION

GETAWAY 2009 is designed for the travel and tourism sector to boost hotel, lodge, and tour bookings for the Christmas and New Year  Holidays, especially this December when many Kenyans in particular and East Africans, in general , wish to spend time away from  their countries in Dubai-Sharjah, India, Egypt, Far East and Australia  or other holiday destinations.

Participation in GETAWAY 2009 will be relevant for coast and desert  hotels , resorts, wildlife park lodges, leisure and amusement parks, theme parks ,  tour & travel operators in East  and Southern Africa, UAE,  India, Egypt, the Far East, Europe and Australia  to promote tourism of their country to East  and Southern Africans. In Getaway’2008 more than 10,000  Kenyans and 5000 visitors from surrounding East and Southern African countries  visited  in this  three-day event

EXHIBITING

Why Kenya?

Big Market Less Competition – Kenya offers you both

Kenya is fast emerging as East Africa 's distribution hub and the market is growing with the economy. Requirements for Consumer, Industrial & Building Products, Equipments, Machinery, Technical support and services are well in demand.

This is the only one annual opportunity to explore the vast and most talked about 37 million consumer markets. The Kenya market is fast escalating along with the economy and has already gained recognition as the most potential market in the vast 380 million consumer market of East Africa .

The response at previous events has been overwhelming & we can confidently predict success for most of the participants at the upcoming exhibition. Several International firms are now targeting Kenya as the hub of East Africa as apart from offering international standard facilities in terms of infrastructure and communication, it also offers a very friendly and safe atmosphere.

Moreover, Kenya is also having one of the largest and, Mombasa , the port and commercial city of Kenya is the busiest ports in the East African region also catering to neighboring countries such as Uganda , Tanzania , Ethiopia and Somalia .

•  Sweeping economic reforms in many East African countries have turned the world's attention towards the region. Kenya especially has enjoyed healthy economic policies for past 10 years.

•  Economic  & Financial conditions in Kenya have become more conducive to business development.

•  Positive moves and policies adopted by the Kenya government have played a significant role in promoting Kenya as a viable business partner in the global market.

•  Foreign Exchange rates have been stable.

•  Well Organized International banking networks throughout the country

•  Import Duties on several commodities have been totally removed, especially on Computers & Peripherals, Capital Goods, Industrial Machinery and Equipment.

•  Kenya , the Gateway of Africa, is a Major re-exporter/distributor to East Africa 's Land Locked Countries.

In the last few years the economic growth has picked up to 5% specially owing to the country's highly increasing Gold, Tea, Cofee, Minerals and other mining industries.

Why Exhibit at Getaway ?

  • The Sarit Centre is ideal for sector-specific trade and consumer shows, which attract an average 12,500 to 15,000 of the capital's more affluent A-B marketing category shoppers from Westlands, Parklands, Lower Kabate, Lavington, Muthaiga and New Muthaiga, Gigiri, Kileleshwa and Garden Estate that make up this shopping complex's catchment area. Typically shopper traffic exceeds 20,000 on a busy Saturday.

    BOOKING: Stand reservation should be made without delay to avoid disappointment.
    FLOOR PLAN: Full floor plan e-mailed on request.
    STAND SIZE: 3 metres x 3 metres (9 square metres)
    STAND FEE: USD 240.00 per sqm.
    STAND ACCESSORIES: Table, four chairs, two graphics softboard panels, three shelves.(optional extras such as spotlights provided at an additional charge).
    POWER: Electricity provided to all stands. Extension cables and sockets available on request.
    OTHER : Internet connectivity can be provided to any stand at an extra fee of  (US$ 85).
    CATALOGUE: An Exhibition Catalogue (A5 format) will be published, in which each exhibitor shall be entitled to a FREE listing to include contact and address details, corporate logo, and STRICTLY 150 words on the firm and/or product.
    V.I.P. OPENING: A V.I.P. guest and opening is planned.
    AWARDS: Trophies will be awarded for the best designed and most effective stands in GETAWAY 2009. These will be judged by the Marketing Society of Kenya. A copy of the criteria and marking system used by the judges is available on request.
    ENTRY FEE Free
    SECURITY: Exhibitors must recognize the need to protect products and personal possessions against theft. All items need to be securely taped down, with warning buzzer in the event a connection is broken. Secure lockers are available for small personal items. Detailed instructions and announcement will be issued during the event.
    FOOD & BEVERAGES: Exhibitors are requested not to order and consume food or beverages inside the exhibition hall.


The Country

MAIN IMPORTS : Vehicles. Automobiles, Industrial Machinery, Electronics, Food Stuff, Cosmetics, Perfumes, Building & Construction material & equipments, Medical & Hospital equipments & Pharmaceuticals
      
MAIN EXPORTS: Tea. Coffee, Fruits,  Beans, Horticultural products, and fresh flowers, Pyrethrum, MINERALS & popular for Tourism Wildlife.
      
CLIMATE: TROPICAL ON THE COAST, Chilly with sunny intervals temperature of  25-30 degree centigrade.
      
MAIN TRADING PARTNERS: UK, Tanzania, Uganda, U.A.E., JAPAN, GERMANY, INDIA, BENELUX,  CHINA, KOREA, UGANDA, ITALY, SOUTH AFRICA
      
LANGUAGES :              ENGLISH & KISWAHILI
     
RELIGION:                    CHRISTIANITY, MUSLIM, HINDU
     
CAPITAL:                      NAIROBI

CURRENCY:                 SHILLING, 1 USD= 75.00 KSH  approx
  
LITERACY RATE:       64.4% 

 TIME:                             3+ GMT


Promotion & Advertising

A special publicity program is mounted in collaboration with our Publicity Consultants and it will include:

Radio & TV coverage
Newspaper Advertisements
Industry Publications
Posters & Banners
Visual materials
Leaflets
Postal Invitations
Fax Invitations
Telephone Invitations
Email Invitations
Internet Advertisements.

FLOOR PLAN

Click here to download a copy of the Floor Plan

EXHIBITOR LIST

Exhibitor List will be updated closer to the Expo dates.


EXHIBITOR MANUAL

Official Cargo Clearing agents at Kenya


OPENING & CLOSING HOURS: The exhibition will open to participants/public at 9.00 am each morning except Sunday (9.30 am). Closing times Friday and Saturday, 6.00 pm and Sunday 4.00 pm.